Arbox, an Israeli-based software company specializing in sport and fitness business management, announces its selection of First American Payment Systems as its preferred payment processor. The appointment coincides with the U.S. expansion of the Arbox business management platform.


Arbox is a cloud-based proprietary solution designed to help boutique gyms and fitness studios manage sales, marketing, retention and billing processes. Through this partnership with First American, integrated payment acceptance is now available directly within the Arbox platform, giving gym owners/operators a competitive edge in managing their businesses.


“We chose First American as our integrated payments services provider because of their industry expertise, innovative solutions and exceptional customer service,” said Arbox co-founder and CEO Alen Debensason. “Arbox strives to meet the needs of our customers today and to anticipate their needs for tomorrow; First American will help us to do that.”


“We are delighted that Arbox has chosen us as their preferred provider and look forward to a long and mutually beneficial partnership,” said Rick Rizenbergs, First American’s EVP of Sales. “As payments innovation continues to shape how people pay, our ability to create flexible, customizable and secure payment solutions gives Arbox customers a distinct advantage as they turn their attention to the U.S. market.”


For more information, please contact Kevin Wapner, Account Executive, at 856-546-3810 or